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    Clarins Beauty Flash Blog

    BON MOTS: Your French Word of the Week
    • Best friends Tine and Luisa with Claire and Virginie at Claire's apartment in New York. Photo by
    • Virginie Courtin-Clarins with her friend Elisabeth von Thurn und Taxis In New York City. Photo by Billy Farrell Agency.
    • Natacha Steven Darty and Jenna Courtin-Clarins. Photo by BFA
    • Fun Fact: Natacha and Virginie are friends from elementary school! Photo by BFA
    • Elizabeth Gilpin and Jenna Courtin-Clarins at dinner in New York City. Photo by BFA.
    • Best friends Caroline Sieber and Virginie Courtin-Clarins at New York Fashion Week
    • Cousins make the best friends! Claire, Prisca, Virginie, and Jenna in New York City.
    • Claire with a friend at the Frieze Art Fair in New York City.

    You can have the biggest apartment or the fastest motorcycle in Paris, but if you’re all alone, it won’t be much fun.  That’s why there’s l’amitié, which means “friendship” in English.  

    L’amitié makes parties more fun, brunch more delicious, and hard times easier to endure.  The only true downside: It can also make you more broke, especially if your meilleure amie (best friend) convinces you these Stella McCartney shoes are impossible to live without.

    (Of course, if they’ll share their last squeeze of Beauty Flash Balm with you, then they definitely pass the friendship test…)

    One more thing: If you’re writing a letter in French, you can sign it amitiéswhich roughly translates to “your friend” or “best wishes.”  But we prefer bisous!